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| Author | Zoe Aresti |
DCM's 2015 Upfronts, our annual event exploring the opportunities for brands to engage in the unique cinema environment, is being held on the morning of 23 November at BAFTA.
This year we will be hosting an audience with legendary creative Sir John Hegarty, who will be speaking about building brands and the importance of capturing audiences' undivided attention. We'll also be launching DCM’s new CrossMedia study in partnership with Millward Brown and featuring an exclusive presentation from Warner Bros., looking ahead to their fantastic 2016 film slate.
Speakers:
Karen Stacey, CEO, Digital Cinema Media
Sir John Hegarty, Founder, BBH
Vincent Blaney, European Brand Director, Media & Digial, Millward Brown
Tom Linay, Head of Film, Digital Cinema Media
Alex Lewis, VP & Director of Marketing, Film, at Warner Bros. UK
Neil Marshall, Vice President and Deputy Managing Director - UK Theatrical Sales at Warner Bros. UK
If you're interested in joining, please sign up here.
We'd hope to see you there.