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| Author | Zoe Aresti |
Max Factor is the face of premium cinema and, as part of the long-term partnership, the makeup brand has been 'Creating the Look' of upcoming films with bespoke cinema content. Max Factor has also been hosting premiere events for each film, with the latest being an exclusive family-friendly screening of The Greatest Showman at Everyman Muswell Hill.
Guests were treated to a red-carpet arrival, champagne reception and circus entertainment and were able to treat themselves to an exclusive makeover from Max Factor’s very own makeup artists.
Read more about the partnership here.
Watch a short round-up of the event below: