The Joy of January

    Date
    Author Zoe Aresti

2022 is set to be a huge year for cinema and starts with a hugely varied month filled with awards contenders, returning classic horror, a comic book blockbuster, and a sequel to one of the most popular animated films of recent years. What a treat!

Operation Mincemeat

  • Target audience: ABC1 Adults
  • Director: John Madden
  • Cast: Colin Firth, Kelly Macdonald, Matthew Macfadyen, Penelope Wilton
  • Release date: 14 January
  • Est. DCM admissions: 1m
  • Alcohol approved
  • HFSS approved

A prestige British World War II drama featuring a knockout cast, released in January… anyone else getting Darkest Hour vibes? Based on a remarkable true story, two intelligence officers use a corpse and false papers to outwit German troops. UK audiences love a WWII drama and Operation Mincemeat fits the bill perfectly.

Scream

  • Target audience: 16-34 Adults
  • Director: Matt Bettinelli-Olpin, Tyler Gillett
  • Cast: Neve Campbell, Courtney Cox, David Arquette
  • Release date: 14 January
  • Est. DCM admissions: 935k
  • HFSS approved

One of the most influential horror films of all-time gets a fifth instalment, as Sidney Prescott, Gale Weathers and Dewey Riley return to their home town to try to find out who has been committing a series of vicious crimes. This should be one of the biggest films for 16-34s in Q1.

Morbius

  • Target audience: 16-34 Men
  • Director: Daniel Espinosa
  • Cast: Jared Leto, Michael Keaton, Jared Harris, Tyrese Gibson
  • Release date: 28 January
  • Est. DCM admissions: 1.2m
  • HFSS approved

2022 is a BIG year for comic book films and first out the gate Morbius. Biochemist Michael Morbius tries to cure himself of a rare blood disease, but he inadvertently infects himself with a form of vampirism instead. There’s no better way of reaching 16-34 men in January.

Sing 2

  • Family
  • Director: Garth Jennings
  • Cast: Matthew McConaughey, Scarlett Johansson, Reese Witherspoon, Taron Egerton, Letitia Wright
  • Release date: 28 January
  • Est. DCM admissions: 2.5m

One of the most popular animated films of the last decade gets a hotly anticipated sequel. Buster Moon and his friends must persuade reclusive rock star Clay Calloway to join them for the opening of a new show. Hit songs, cute characters, great jokes – it’s going to be huge.