UK Box Office 10 - 12 May 2013

Box Office Banner for Blog posts 22_04_2013

Star Trek Into Darkness has boldly gone where the previous Star Trek movie also went, to the top of the UK box office. An £8.4m opening, including £1.6m from previews, isn’t quite a warp speed start but it’s still significantly higher than the last Star Trek’s £6m three day start. The £6.8m Friday to Sunday weekend is the highest for any Star Trek film and the third highest of the year so far, behind Iron Man 3 and Les Misérables. The majority (59.5%) of Star Trek Into Darkness’ gross was from 3D presentations, which is higher than Iron Man 3 (53.3%).

Star Trek Cumberbatch for blog

After two weeks of dominance, Iron Man 3 dropped to second spot, easing 50% to £3.2m and an imposing cume of £31.1m. It has smashed through the target set by the previous two Iron Man films (Iron Man 2 finished on £21.2m) and is setting a benchmark that other live action films this summer will struggle to beat. 21 & Over had an excellent hold, falling just 25% to £581k and a cume of £1.9m. By this time next week, it will have comfortably overtaken Project X’s final total of £2.2m.

21 and over 2nd blog image

Family dance flick, All Stars, experienced an even better hold in fourth place, falling a paltry 12% to £498k but The Croods once again proved a winner, falling a miniscule 3% to £381k and the all-star animation now has a cume of £25.6m.

Croods blog image

There was another notable new entry in seventh place, with Matthew McConaughey continuing his career renaissance, as Mud managed £239k from just 70 locations. That gave Mud the third highest location average of the weekend (£3.4k), behind Star Trek Into Darkness and Iron Man 3. Overall the box office was up 36% from last weekend and up 25% from the same weekend last year.

Mud blog image

In the US, on its second weekend, Iron Man 3 achieved the fourth highest second week ever, easing 58% to $72.5m. After just 10 days on release, it has grossed a huge $284.9m. Lavish literary adaptation, The Great Gatsby, opened with $51.1m, which is the third-highest second place opening ever. The audience was 59% female and 69% were over 25.

Gatsby blog image

Pain and Gain fell one spot to third with $5m, which is a solid hold (33%), and to date has grossed $41.6m. Tyler Perry experienced a rare failure in fourth spot as Tyler Perry Presents Peeples opened with just $4.9m. 42 completed the top five with $4.7m for a cume of $84.7m.

Pain and Gain 3rd week